Ben Hogan Brand Again at The Masters this year. Marc Leishman the talented Australian (Rookie of the Year a couple of years ago) will be sporting some new Ben Hogan Apparel. I expect it to look great! Perry Ellis International who now owns the Ben Hogan brand after purchasing it last year from Callaway Golf is enthusiastic about bringing the Hogan quality into the 21st Century. Look for the blaze logo and the Ben Hogan name at The Masters and around the country.